Revival Vintage Branding
We re-designed our range of marketing and branding material to coincide with the relaunch of our website in 2016. The logo was born from a love of 1950s American signs and the deep matte pastel colours that adorn most of my walls at home.
We had some great designs but in the end had to par down the look to be clean and simple. After all it has to be put to such a variety of uses.
Revival has always been a family run business and on this occasion I worked with my daughter Florence on the project. Florence is an interior architect so she is a creative young lady and is very competent on Photoshop. Our objective was to find something stylish & fresh that reflected the decades we stock for men and women.
My leaflet was inspired by one I saw in a restaurant we called at while looking at different universities for her a few years ago. It was advertising meal deals but I liked the look of the folded leaflet rather than a flat flyer. Ours gives an insight into all aspects of Revival and includes a discount code. They are put into parcels with orders plus I distribute them at vintage events.
So far we have developed a folded leaflet, business card and hanging tags plus more recently stickers.
Here are four of the hanging tags we have used so far. I like to vary them so that they look attractive as a set for customers buying more than one item.
Revival Vintage Hanging Tags
As we develop more of our own products such as our Yorkshire manufactured mens trouser braces we will use the logo on our tags and packaging. Yes it does add extra cost but I think it's important to build a brand identity our customers can relate to.
Our Own Brand Vintage Inspired Products
Revival On The Road
I also have a banner I take to events such as Pickering a few weeks ago.
So look out for the Revival logo and come and say hello if you spot us at an event. I draw the line at matching Revival sweatshirts....but you never know!